Company Overview
Let’s talk about Hollywoodbets: Hollywoodbets is a South African sports betting company offering a wide range of betting options, including horse racing, football/soccer, cricket, rugby, tennis, motorsport and more. Hollywoodbets is a sports and entertainment betting operator that was born and bred in Durban, South Africa. The company has established itself as a market leader in South Africa’s sports betting industry and has expanded its operations internationally.
Company History and Founding
The origins of Hollywoodbets trace back to the 1980s and 1990s, though there are some variations in the exact founding details across sources:-
Hollywoodbets originally started in 1986 as a small South African based publishing company named Winning Form that handled the publishing and distribution of racecards for South African Horse Racing.
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– Establishment: Founded in 1999 (initially as a small publishing company). Online Presence: Significant online expansion began in the early 2000s.- Owen Heffer is the founder and owner of Hollywoodbets, a SA sports betting site. Not much information is readily available about his personal life or background, but it is known that he established Hollywoodbets in 2000.The founder of Hollywoodbets is Owen Heffer and his wife, Leslie Heffer. The journey began in 1980 when Owen and his family moved to South Africa. Unsurprisingly, the entrepreneur was trying to come up with something to earn money, so he decided to sell printed tipping sheats near the Greyville Racecourse, where there were loads of horse racing fans.
Company Name Origin
The name Hollywoodbets is inspired by the Hollywood Park racecourse, reflecting the company’s roots in horse racing entertainment and betting.
Services and Products
Hollywoodbets offers a comprehensive range of betting and gaming services:Sports Betting We also offer betting on all major sports including horse racing, soccer, cricket, rugby, golf, tennis, and motorsport. The company provides both online and retail betting options.Specialized Gaming Products- Hollywoodbets offers over 2400 Lucky Numbers draws a week to bet on (fixed odds betting on lotto draws).- Hollywoodbets’ services consist of a wide range of betting options and include exciting products with a quicker turn-around like Betgames, and Spina Zonke. Live Games as well as Lucky Numbers.Publishing OperationsWinning Form still publishes racecards for all South African racing. This demonstrates the company’s continued connection to its publishing roots.
Geographic Presence
South Africa (Primary Market)Hollywoodbets is a sports and entertainment betting operator that was born and bred on the sunny coast of Durban, South Africa. The company operates through both upmarket retail branches and online platforms across South Africa.
International Expansion
The company has expanded beyond South Africa:- Hollywoodbets history is marked by first branching out with the establishment of its first offices in Mozambique. Since then, the company has expanded to set up offices in the United Kingdom and the Republic of Ireland.
– Hollywoodbets is currently the proud principal partner of English Premier League club, Brentford FC and the brand is further represented by the recent appointment of jockey, Daniel Muscutt as its Racing Ambassador for the UK.
Corporate Social Responsibility
Hollywood Foundation Hollywoodbets has been investing in the lives of South Africans since 2012, through the My Community Programme. Having significantly increased our Corporate Social Investment over the years, having our very own non-profit organisation was the next step. In 2021, the Hollywood Foundation was established to formalize their community investment efforts.
Partnerships and Sponsorships
United Kingdom- Hollywoodbets is currently the proud principal partner of English Premier League club, Brentford FC- Hollywoodbets is also the shirt sponsor for Welsh cricket club, Panteg- Daniel Muscutt as its Racing Ambassador for the UK
Business Model and Technology
The company operates both retail and digital platforms, our clients can conveniently place bets in style anytime, anywhere. Hollywoodbets uses 8 technology products and services including GitLab CI, Hyperion, Mimecast, demonstrating their commitment to technological infrastructure.
Regulatory Compliance
Hollywoodbets is regulated by the Gambling Commission in the UK, and the company maintains licensing in both South Africa and the United Kingdom, ensuring compliance with local gambling regulations.
Market Position
Hollywoodbets, the SA market leader, has established itself as one of the dominant players in the South African sports betting market. has since grown the bookmaker into one of the largest sports betting companies in the region.
Company Culture and Values
Whether you’re in one of our upmarket retail branches or online, our clients can conveniently place bets in style anytime, anywhere. The company emphasizes providing a premium customer experience across all touchpoints.it is the intention to source additional community out-reach programs which align with the company’s growth strategy. This demonstrates their commitment to sustainable growth that benefits local communities.
Future Outlook
With the help of a dynamic support team, the Group aims to bring the best sports betting entertainment to the United Kingdom market. The company continues to focus on international expansion while maintaining its strong position in the South African market. Hollywoodbets represents a success story of South African entrepreneurship, growing from humble beginnings as a racing publication distributor to becoming a major international sports betting operator while maintaining strong ties to its local community through various social investment programs.